AAHOA, Kalibri Labs 2025 outlook mixed

AAHOA AND KALIBRI Labs launched a national study on the impact of federal policy changes and industry challenges, showing a mixed outlook for U.S.
hospitality in 2025. About one-third of hotel submarkets are ahead of 2024 benchmarks, but more are seeing declines—particularly in government and corporate
segments—raising concerns ahead of peak summer travel.

AAHOA’s March 2025 survey found 69 percent of hotel owners reported business declines linked to recent federal policy changes.

“These findings are not just numbers—they reflect the real-world challenges and opportunities facing our members,” said Miraj Patel, AAHOA chairman. “It’s
encouraging to see that some markets are holding steady or growing, but the overall outlook calls for close attention and action. As owners, we are on the
front lines, and partnerships like this help ensure our perspective is represented in broader industry discussions.”